Can Your Business Benefit from a How-To Video?

  • Demystify your services, especially if they are extremely technical.
  • Showcase happy customers explaining how to use your products in action.
  • Tell customers about your production process in a step-by-step format.
  • Avoid jargon and speak directly to your audience. Adding humor and sincerity will help make your video more personal, memorable, and entertaining.
  • Explain any technical terms or confusing subjects — don’t assume that your viewers have any prior knowledge.

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Linda A. Fanaras

Linda A. Fanaras

CEO/Strategist ➤ Brand Expert ➤ Messaging Certified ➤ Strategist ➤Top Women Led NH Business ➤ Award Winning ➤ WBE & WOSB #brandbuilder #followme